Privacy Policy

BrightWorks IT (“BrightWorks IT,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at brightworksit.com (the “Site”) or engage with our managed IT, cybersecurity, cloud, and related technology services (collectively, the “Services”). Please read this Privacy Policy carefully. By accessing or using our Site or Services, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy.

1. Information We Collect

We may collect the following categories of information:

a. Personal Information You Provide

When you interact with our Site or Services, you may voluntarily provide us with personal information, including but not limited to:

• Full name, job title, and company name
• Email address and phone number
• Mailing address or business address
• Information submitted through contact forms, free IT assessment requests, newsletter sign-ups, or service inquiries
• Any other information you choose to provide in correspondence with us

b. Information Collected Automatically

When you visit our Site, we may automatically collect certain information about your device and usage, including:

• IP address and geolocation data
• Browser type and version, operating system, and device type
• Referring URLs, pages viewed, links clicked, and time spent on pages
• Date and time of your visits
• Internet service provider (ISP)

c. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to enhance your experience, analyze usage patterns, and deliver targeted content. The types of cookies we may use include:

• Essential Cookies: Required for basic Site functionality such as page navigation and security.
• Analytics Cookies: Used to collect information about how visitors use our Site (e.g., Google Analytics), helping us improve content and user experience.
• Marketing Cookies: Used to track visitors across websites and display relevant advertisements.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site.

2. How We Use Your Information

We may use the information we collect for the following purposes:

• To respond to your inquiries, requests, and service submissions
• To provide, operate, maintain, and improve our Services
• To send you marketing communications, newsletters, and promotional materials (with your consent where required)
• To personalize your experience on our Site
• To analyze Site usage, trends, and visitor behavior to improve our content and offerings
• To detect, prevent, and address fraud, security issues, or technical problems
• To comply with applicable laws, regulations, and legal processes
• To enforce our Terms of Service and other agreements

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information in the following circumstances:

• Service Providers: We may share information with trusted third-party vendors and service providers who assist us in operating our Site, conducting business, or providing Services to you (e.g., hosting providers, email marketing platforms, analytics services, CRM systems). These providers are contractually obligated to protect your information and use it only for the purposes we specify.
• Affiliated Companies: We may share information with our parent company, Cloud Equity Group, and affiliated entities for internal business purposes, including administration, billing, and service delivery.
• Legal Requirements: We may disclose your information if required to do so by law, or in the good-faith belief that such action is necessary to comply with a legal obligation, protect and defend our rights or property, prevent fraud, or protect the safety of our users or the public.
• Business Transfers: In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

4. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect the personal information we collect against unauthorized access, disclosure, alteration, and destruction. These measures include encryption, firewalls, secure server environments, and access controls. However, no method of transmission over the Internet or method of electronic storage is completely secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.

5. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. When your information is no longer needed, we will securely delete or anonymize it in accordance with our data retention policies.

6. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information, including:

• Access: You may request a copy of the personal information we hold about you.
• Correction: You may request that we correct inaccurate or incomplete personal information.
• Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
• Opt-Out of Marketing: You may opt out of receiving promotional emails by clicking the “unsubscribe” link in any marketing email or by contacting us directly. Please note that even if you opt out, we may still send you non-promotional communications related to your account or Services.
• Cookie Preferences: You may manage cookies through your browser settings as described above.

To exercise any of these rights, please contact us using the information provided in the “Contact Us” section below. We will respond to your request within a reasonable timeframe and in accordance with applicable law.

7. California Privacy Rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with additional rights regarding your personal information:

• Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which it was collected, the business purpose for collecting it, and the categories of third parties with whom we share it.
• Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You have the right to request correction of inaccurate personal information.
• Right to Opt-Out of Sale/Sharing: We do not sell your personal information. We do not share your personal information for cross-context behavioral advertising purposes.
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA/CPRA rights.

To submit a request, please contact us at (844) 333-2948 or visit our Contact page. We may need to verify your identity before processing your request.

8. Children’s Privacy

Our Site and Services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently collected personal information from a child under 16, we will take steps to delete such information promptly. If you believe we have collected information from a child under 16, please contact us immediately.

9. Third-Party Links

Our Site may contain links to third-party websites, services, or applications that are not operated or controlled by BrightWorks IT. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the content, privacy practices, or security of any third-party websites.

10. Do Not Track Signals

Some web browsers transmit “Do Not Track” (DNT) signals to websites. Because there is no universally accepted standard for how to respond to DNT signals, our Site does not currently respond to such signals. We will continue to monitor developments in DNT technology and update our practices accordingly.

11. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. When we make changes, we will update the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the Site or Services after any changes to this Privacy Policy constitutes your acceptance of those changes.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: